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Train your mind like you train your body.

Maxxx Performance:
A mental platform for student-athletes and their support.

We help student-athletes, coaches, parents, and school administrators strengthen the mental game through personalized training, expert-backed guidance, and daily content designed to build performance, resilience, and long-term success—on and off the field.

Join the First Draft Class

Our founding early adopters are leading the movement to make mental training as essential as physical training. Together, we’re redefining what it means to be a complete athlete: focused, resilient, and ready. Join the community putting mental performance at the center of the game.

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A daily hub for mental training

Meet the Maxxx Performance App

Maxxx Performance delivers daily mental fitness tools, personalized insights, and role-specific content to help every part of an athlete's ecosystem thrive.
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mental training in the palm of your hand.

More Than an App. A Movement.

Mental Training, Every Day. Daily guided mental workouts to boost focus, confidence, and emotional control—designed for student-athletes juggling pressure on and off the field.

Personalized, AI-Driven Mental Training

Daily workouts tailored to each athlete’s needs and progress.

Real-Time Insights &  Accountability Tools

Live metrics empower coaches, parents, and teams to support athlete wellness and performance.

NIL and Recruiting Integration

Supports athletes in managing NIL demands while offering unique sponsorship opportunities for brands.

BY THE NUMBERS

Founded

Early Adopters

Sponsors

WHAT POWERS MAXXX

Meet the Team Behind the Mission

The minds driving athlete mental performance forward: leaders, athletes, coaches, and changemakers united by purpose, passion, and a commitment to transforming how mental training is done.
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Kevin Jordan

CEO & Founder

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Mark Heckmann

Chief Administrative Officer

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Andrea Odom

Chief Marketing Officer

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Nathan Grealish

Chief Technology Officer

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Tiffany Scott

Head of Strategic Operations

join our movement

Be Part of Maxxx's First Draft Class

The Maxxx Performance Draft Class is our founding group of student-athletes and their support systems—coaches, parents, and school leaders—who are committed to leading the movement to train the mind like we train the body.